Spoke 1
Temu and Shein after de-minimis — what your cart actually costs
The two marketplaces most exposed to the August 2025 rule change are also the two most US consumers use directly: Temu and Shein. Both platforms ran their entire US growth motion on the $800 de-minimis ceiling — single-parcel direct ship, no formal entry, no duty. With that gone, the platforms now have to either collect duty from the buyer or eat it on margin.
How they actually handle it
As of late 2025 both Temu and Shein show "import fees" or "import charges" as a line item at checkout. The fee is not a service charge — it is the duty plus tariff add-on the platform is remitting to CBP on your behalf. The platforms negotiated bulk-clearance arrangements (Section 321 alternatives, Type 86 or formal Type 11 entries depending on shipment value), but the per-order duty still gets passed to the consumer.
What you will typically see:
- Apparel from Shein — duty at 16-32% (HTS Chapter 61/62 rates are high) plus Section 301 if the goods are of Chinese origin (most are). Effective rate often lands at 25-50% of merchandise value once tariffs stack.
- Home goods / electronics from Temu — duty varies widely by HTS chapter (Chapter 39 plastics, Chapter 85 electronics, etc.). Section 301 List 4A items add a base 7.5%; some items reclassified into higher lists land at 25%.
- Shoes — high base duty (Chapter 64 rates are punishing — often 20-40%) plus Section 301.
Why the line item can look small even now
Two reasons your import fee may look modest:
- Declared value, not retail value. The duty calculation uses the customs value the platform declares — often closer to wholesale than the price you paid. This is legitimate (the entered value is the transaction value at first sale, with adjustments), and platforms have always had latitude in declaration. It does mean the duty looks smaller than naive math suggests.
- Platform absorption on hot SKUs. For promo-heavy items the platform may eat the duty to hold the advertised price. This is unsustainable at scale but explains why some items still feel "free."
How to estimate before you buy
For a quick pre-checkout estimate without our calculator:
- Country of origin — assume China unless the listing says otherwise (Temu and Shein both source primarily from Chinese factories).
- Approximate HTS chapter — apparel = 61/62, footwear = 64, electronics = 85, plastics = 39. A 10-second classification gets you to within a few points of the right base rate.
- Add Section 301 — for China-origin goods, add 7.5-25% on top of the base rate depending on the list. Use 15% as a middle-of-the-road estimate.
- Brokerage — if it ships courier (UPS, FedEx, DHL), add a brokerage fee (usually $5-15 for low-value parcels, more for higher-value).
Run the same numbers through the duty calculator on this site for a precise figure that accounts for IEEPA 2025 layers and current Section 301 list assignments.
When the platform fee differs from CBP's actual duty
If you ever see a Temu or Shein invoice with one fee and a CBP entry summary with a different one, the platform usually reconciles the difference at year-end. You are not on the hook for the difference; the platform is. But it is worth saving the platform invoice in case there is a discrepancy you want to query.
Bottom line
The "Temu price" you see in 2026 is now a real near-final price for most goods — the platform handles duty upfront. The era of $5 dresses arriving with no customs friction is over, but the per-item math is still attractive for many SKUs once you know the all-in number. The point of this site is to put that number in front of you before you click checkout, not after.